Founder, Paleta Power
in El Paso, TX
Paleta Power is a multilayered, collaborative, non-partisan, 501c3 initiative that seeks to spark civic dialogue across El Paso County, Texas, positively influence community narrative, increase voter turnout, and build community power through paletas (Mexican popsicles).
We envision a not so distant future where El Paso is the #1 city in the U.S. for voter turnout.
In addition to founding the Paleta Power initiative, Amanda's work specializes in community development, non-profit management, civic engagement, and public policy. She grew up in Boston, holds a B.A. in International Affairs from the George Washington University in Washington, D.C. and has called El Paso home for the last four years. In August, 2016 she will begin a Fulbright grant in Mexico City focusing on binational business innovation.
She is interested in social innovation, the power of narrative, economic and racial justice, and art as a tool for social dialogue. She is also the borderlands' #1 fan.
Paleta Power: La Popsicle de la Gente
BY AMANDA FORMICA
@ VOL 13
ON JUN 23, 2016
Paleta Power ties into the universal language of paletas in the borderland to teach the importance of civic participation and increase voter turnout throughout El Paso. Amanda Formica and Ruben Chang share their passion for community organizing through a sweet connection that everyone finds easy to share an opinion on - the popsicle. Paleta Power is a collaborative, non-partisan, non-profit initiative that seeks to spark civic dialogue, positively influence community narrative, increase voter turnout and build community power all through paletas. I don't know about you, but my favorite is Fresca (Strawberry)!